Discover Vacation Homes Receives Best of Show Flagler Award
Equipped with a passionate team, a dedicated investment and a strong call to action, the “Discover Vacation Homes” and Ypartnership Public Relations teams were recognized Monday evening with a “Best of Show” Flagler Award for marketing budgets of less than $100,000 last year.
Established by the Florida Commission on Tourism to recognize outstanding tourism marketing in Florida, the Flagler Awards honor the individuals and organizations that help maintain and improve Florida’s position as one of the world’s most popular travel destinations.
Last year’s founding “Discover Vacation Homes” campaign was pioneered by eight of the most well-established vacation rental management companies in the Orlando area which, together with its Ypartnership PR team, elevated consumer awareness of the region’s vacation rentals as a viable lodging option and as one of the hospitality industry’s fastest-growing categories.
Additional support for the nonprofit organization’s award-winning PR campaign in 2008 came from leading theme park brand Worlds of Discovery Parks through a landmark program sponsorship. In-kind partnerships also resulted in the creation of www.DiscoverVacationHomes.com through the supportive donation of skills and services from Orlando’s Metropolis Advertising and Idaho’s LiveRez, Inc.
Add comment August 28th, 2009
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